Wouldn’t it be great to reach the point where whenever you have a “great” idea, you just pick up the phone, call your Project Manager, tell him/her the idea, and a day or two later it’s perfectly implemented? Well, it CAN happen, if you learn how to outsource and delegate strategically.

In order to outsource effectively, you must understand your own business and processes. Take some time to write down job descriptions for different functions, as well as the processes you use in your business to accomplish certain tasks (like how you enter your invoices and receipts, how you generate new leads and clients, etc.). As part of this exercise, include clear expectations of what you hope to accomplish. A clear vision… Continue reading Making Outsourcing Work For You

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What’s All The Buzz About Outsourcing?

Outsourcing has become somewhat of a buzz word in Internet marketing circles lately, especially since the release of Rich Schefren’s Internet Business Manifesto, released over the summer of 2006. One look at the now infamous graphic on the cover, (see left) and it hit many of us like a ton of bricks. Now I understood why I was feeling so overwhelmed, battling marketer’s ADD and information overload!

Because the majority of online marketers are running the show by themselves or with a limited pool of extra help, there are just too many tasks to complete alone. In addition to the time factor, it’s very rare for any one individual to possess all the technical skills necessary to accomplish all aspects running an internet marketing business.

Continue reading Outsourcing Online: A New Spin On An Old Tradition